In general, the idea behind the challenge is rather simple: Apple is now looking for 10 of the best photographs from throughout the world that is shot using iPhone. To participate, all one got to do is just post such photo on Instagram or Twitter with #ShotOniPhone hashtag on it from now till 7 February.
The winning photos will be chosen by 10 judges that consisted of highly experienced professional photographers and key Apple personnel involved in shaping iPhone’s camera and photography experience. These photos will be showcased at Apple retail stores and billboards throughout the world. Not only that, they will also be featured through Apple’s official websites and social media channels. Before you begin to snap and post your iPhone photos though, do check out the full details regarding Shot on iPhone Challenge at Apple’s official website right here. (Source: Apple)